- Consult on your communications goals, advise on approaches and develop media plans.
- Develop, distribute and place media advisories, press releases, op-eds and other media content.
- Credential and register reporters for entity programs and events.
- Provide guidance for on-site management of media attending events.
- Publicize entity programs and events on our website.
- Promote newsworthy products and programs in ABA publications.
- Promote interested ABA members to the media as subject matter experts through our media referral service.
- Develop and manage reporter relationships on behalf of entities.
- Provide multimedia services — including video, audio, graphics and photography — for newsworthy programs and events, as our availability allows.
- Provide media training in advance of interviews with the media.
